The influence of packaging-design benefits on brand equity: Discussion from packaging design experts’ view，Bulletin of Japanese Society for the Science of Design, vol.58 no.5 pp.11-20 Other 2012 林淑媛(Shu-Yuan Lin)*、嚴貞(Jen Yen)、方國定(Fang Kwoting)
Primary study on influence of food packaging design effects on brand association from consumers' views. - the 4th World Conference on Design Research Delft, Netherlands. 2011.10 林淑媛(Shu-Yuan Lin)、嚴貞(Jen Yen)
A study of the effects of packaging visual design on brand equity and relevant variables. - the Fourth International Conference on Design Principles and Practices Chicago, USA. 2010.02 林淑媛(Shu-Yuan Lin)、嚴貞(Jen Yen)
嗅覺與色彩共感覺之研究──以Princess(Vera Wang)、cK one(Calvin Klein)、amour(KENZO)淡香水為例 - 嗅覺與色彩共感覺之研究──以Princess(Vera Wang)、cK one(Calvin Klein)、amour(KENZO)淡香水為例 台北市：中國文化大學推廣教育部大夏館 2007.11 林淑媛(Shu-Yuan Lin)、陳俊宏(Jun-Hong Chen)
台灣鄉村旅遊協會CIS設計計畫 (20131108025705) 2013.05.15 ~ 2013.08.31 林磐聳(Lin, Pang-Soong)、林淑媛(Shu Yuan Lin)、鄭夙恩(Su-An Cheng)